Archive for January, 2013

Bookselling by Hand

Thursday, January 31st, 2013

Delegating is not one of my strong suits. So here I am handling nearly all of the details of SPAWN’s participation in the Los Angeles Times Festival of Books. You see, for most of the last seventeen years, SPAWN has had a booth or two at the festival and we invite members to sell their […]

Can You Make a Living Through Your Writing?

Wednesday, January 30th, 2013

This is a question I get once in a while. Some people don’t ask the question, they just assume that they can quit their job and make up the salary by writing the next bestselling novel. Many retirees view their book in progress as their next meal ticket. I have to tell you, it certainly […]

You Are the CEO of Your Book

Tuesday, January 29th, 2013

As I drove around town running errands yesterday, I noticed a couple of new businesses and began to wonder what motivates someone to open a wine store, a shop where they sell knitted items, a nursery, a coffee house, a hamburger joint, a children’s cotton clothing store or????? And what keeps such businesses going? Certainly, […]

Publishing Decisions 101

Monday, January 28th, 2013

While some authors have a single focus—one book they must write and publish, many of us have multiple projects we hope to complete. And it can become difficult to decide which one to produce first. Here’s my criteria for the first-time author: 1: Which book is closest to your heart? If your passion lies with […]

New Book for Authors on Kindle

Sunday, January 27th, 2013

Talk Up Your Book, How to Sell Your Book Through Public Speaking, Interviews, Signings, Festivals, Conferences and More has been in print since November. It is now on Kindle! Some of you have been asking me when it would be available on Kindle. Well, there you go. Order your copy now either in print or […]

Contests for Writers and Authors

Saturday, January 26th, 2013

Do you enter your writing in contests? It seems that some writers and authors are kind of obsessed with entering contests. Others avoid them. I have entered very few of them over the years. But some of them really intrigue me. Here’s one that a friend and colleague told me about this week. Black Lilac […]

Take Your Book or eBook to a Book Festival

Friday, January 25th, 2013

I often talk and write about taking your book to a book festival. Why? • It’s good exposure. Anywhere from fifty to thousands of people who have never heard of you or your book might become aware of it when they see it at a book festival. • Potential readers who have seen or heard […]

Help Writing an Amazing Synopsis

Thursday, January 24th, 2013

I’m in the first week of my online Book Proposal Course. It is not too late to sign up for this course and some personal, hands-on attention. Today, I thought I’d give you a peek at the course. This is the second lesson and assignment. “Write a Synopsis or Overview of your project. The Synopsis […]

Get Ready for Book Festival Season

Wednesday, January 23rd, 2013

Are you signed up to sell books at a book festival this spring? This is what I call book festival season. Writers’ groups, libraries and others generally start organizing book festivals—small and large—to start in March. I’ll be a part of the large book festival in Tucson the week of March 9/10, 2013. The Los […]

Get Your Book in the Library System

Tuesday, January 22nd, 2013

This morning, I was asked a few questions for an article about getting your book into libraries. I thought I would share some of my comments with you. There’s additional information about library sales in my book, Promote Your Book (Pages 158-161). Available at and most other online and downtown bookstores. Or purchase it […]