Archive for the 'Uncategorized' Category

Give and Take, Then Give Some More

Monday, April 13th, 2015

Ever heard of networking? Of course, you have. Do you participate in this activity? Yeah, I mean, when you hear about a car for sale, do you text your friend who’s looking for a car? If you stumble across a great recipe, bit of advice, book marketing idea, good editor, etc., do you automatically share […]

Connect, Engage, Be Part of the Now World

Sunday, March 1st, 2015

The other day I was waiting in line at the post office. Later I sat in the dentist’s office waiting room. After that, I went to lunch with my mom. What I observed in all three situations gave me pause for thought. You see, everywhere I went that day—even as I was driving along city […]

10 Ways to Share Your Passion

Wednesday, June 25th, 2014

Do you have a message you’d like to share? Are you adamant about an issue and you want to spread the word, but you don’t know how to get started? I know a whole lot of people who are passionate about animals, for example, and who are either working in some way on behalf of […]

On the Go Book Promotion Ideas

Wednesday, September 25th, 2013

You don’t have to set aside time to promote your book. It doesn’t always have to be a planned/scheduled activity. You can engage in book promotion while you’re doing other things—traveling, parenting, working, exercising, volunteering and socializing, for example. Here are a few ideas. • Hand out promotional bookmarks, buttons, magnets, etc. at work or […]

Guest Blog Worth Reading

Monday, August 5th, 2013

Today, I’m going to suggest that you read my interview on book promotion at Tara Lazar’s blogsite. http://www.taralazar.com If you get there too late, just be sure to look at the blog posted August 3, 2013.

What is an Author Platform?

Wednesday, May 29th, 2013

You might consider it popularity, prominence, visibility and/or credibility. It may consist of experience, connections, skills, proficiencies and reputation. It is basically your reach—your following. It’s not so much who you know as who knows you with regard to the topic or genre of your book. How many people know you or know who you […]

Contests for Writers and Authors

Saturday, January 26th, 2013

Do you enter your writing in contests? It seems that some writers and authors are kind of obsessed with entering contests. Others avoid them. I have entered very few of them over the years. But some of them really intrigue me. Here’s one that a friend and colleague told me about this week. Black Lilac […]

Book Promotion: When is it Overkill?

Monday, November 12th, 2012

Many of you are published authors with books to promote. In the process of promoting your books, do you ever think about the various levels of promotion? Have you wondered when promotion becomes obnoxious? When is it promotion and when it is in-your-face-pushy, aggressive marketing? We all complain about SPAM. But SPAM, after all, is […]

Communication Then and Now

Wednesday, October 3rd, 2012

I have an unusual job this morning. A magazine editor contacted me yesterday and asked if I would update an article I wrote for him in 1997. The article has some tips for staying connected with your long-distance grandchildren. Since technology has changed in the last 15 years, they will need a revision before publishing […]

A Respite From Writing

Tuesday, September 25th, 2012

I’m traveling this week with my junior high girlfriend—yes, we’ve been friends since 8th grade and we’ve had many adventures together. We’ve shared the passages of our lives. And I’ve used some of our stories in my writings—probably not so she would recognize them, however, because generally I just extract various attitudes, perspectives, impressions and […]