Archive for April, 2015

Marketing Help for Novelists

Thursday, April 30th, 2015

Novelists are starting to get it! That is, they’re beginning to understand that they, too, must market their books. And those authors who are marketing, are selling. I received a note this morning from Elinor Florence, long-time journalist and new author of Birds Eye View, a historical novel. She has logged a dozen marketing dos […]

10 of My Favorite Bloggers and Book Reviewers

Sunday, April 26th, 2015

Today I’d like to do a shout-out for some of my favorite bloggers. Naturally, they either feature cats and/or books on their blog sites; preferably both. Dru’s Book Musings http://drusbookmusings.com. Here, you’ll find reviews by Dru because she believes that “reading is a wonderful adventure.” And how better can an avid reader justify his/her time […]

FREE Cozy Mystery With Cats!

Thursday, April 23rd, 2015

FREE Cozy Mystery Catnapped, the first in the Klepto Cat Mystery Series is FREE today and tomorrow. If you’d like to experience a cozy (light) mystery involving interesting people and pretentious cats, this is a good time to do it. Download your Kindle copy here: http://www.amazon.com/Catnapped-Klepto-Cat-Mystery-Book-ebook/dp/B00DAHFS1G/ref=sr_1_4?ie=UTF8&qid=1429622111&sr=8-4&keywords=catnapped

Be a Gracious Counter-Promoter

Wednesday, April 22nd, 2015

How many times have you worked hard on a promotional piece for your amazing book, only to have a recipient slam you back with his promotion? Perhaps you’ve made it a habit to respond to someone else’s book announcement with your own promotional blast. Not nice, in my opinion, and kind of a slap in […]

Times, They Are a-Changing at LATFB

Monday, April 20th, 2015

I attended the Los Angeles Times Festival of Books (LATFB) as a visitor this year for the first time. Over the last nearly 20 years, generally, I’m either selling books from a booth or—most often—running a booth for SPAWN. This year I was simply a visitor: no schlepping of tables, clothes, extra chairs, books, sign-up […]

Give and Take, Then Give Some More

Monday, April 13th, 2015

Ever heard of networking? Of course, you have. Do you participate in this activity? Yeah, I mean, when you hear about a car for sale, do you text your friend who’s looking for a car? If you stumble across a great recipe, bit of advice, book marketing idea, good editor, etc., do you automatically share […]

The Strategies of Fiction-Writing

Wednesday, April 8th, 2015

Most readers (and even some writers) are not aware of the strategies that go into writing fiction. Many non-writers imagine that a novelist simply creates without much thought. They let the story flow through them and onto the screen as they type—tappity, tappity, tap. Perhaps you consider fiction-writing a heart thing—an inspired activity. And so […]