Writing and Publishing News from

November 14, 2011

Milestones: Stepping Stones to Success

Filed under: Publishing,Writing — Patricia @ 4:53 am

We all have milestones. We celebrated one yesterday. My sister, brother and I threw a big party for our mother’s 90th birthday. What a great event. All but a handful of her 32 kids, grandchildren, great grandchildren and great great grandchildren were there.

As writers/authors, we have milestones, too. For example, in 2013, I’ll have been writing for publication for 40 years and I’ll have been an author for 35 years. When my next book comes out in February, it will be number 35 for me.

Did you know that I wrote most of my first book while recuperating in bed after a back injury? It was called, Hints for the Backyard Rider. The first publisher I sent it to accepted it and it was published in 1978 in hard cover and paperback. I started writing books for authors and freelance writers a dozen years ago. And this year, I celebrated 15 years association with SPAWN (Small Publishers, Artists and Writers Network).

I like to look at milestones, such as the beginning of a new year as opportunities. These are opportune times to re-evaluate our writing/publishing work and our goals. I like to ask myself, have I met all of the goals I’ve set? Do I need to make adjustments? Is my writing business going in the direction I want to go? What steps do I need to take in order to help more writers, sell more books, gain greater name recognition, etc.? Shall I apply to do workshops at more writers’ conferences? Do I need to submit more articles to appropriate magazines/ezines? What value do I need to add to my offerings, my website, and so forth? Should I do more in the area of social media? Is this the year I need to hire an assistant?

Do you stop to re-evaluate your writing business or hobby at specific intervals? You might vow to devote more time to writing. Can you find or make the time? Maybe you want to finally finish and publish your book in 2012. Do you know what steps to take in order to make that happen?

Yes, milestones provide great opportunities for redirecting your career or finally living your dream. But you must also have a plan and be willing to implement it. If your dream is to finally be published, you might want to read my book, The Right Way to Write, Publish and Sell Your Book. It is one of the few books that helps the author explore all publishing options and select the one that is best for the author and his/her particular book. It also helps the author to understand more about the publishing industry and how to more successfully navigate it. It includes information, tips and resources on every aspect of publishing from a timeline for self-publishing to book promotion and everything in between.

Order your copy of this book here: http://www.matilijapress.com/rightway.html Order now and save almost 25 percent of the cover price.

November 13, 2011

Book Promotion Tips for Very Busy Authors

Filed under: Book Promotion — Patricia @ 5:23 am

There’s so much going on this time of year. In our family it is a 90th birthday celebration for my mother this month. We also have a new baby in the family—born prematurely, but doing well. Most of you have issues in your families—both difficult and, hopefully, happy.

Halloween is over and Thanksgiving is less than two weeks away. And we’re already thinking ahead to Christmas/Hanukah. Some of you have started the planning process for entertaining, travel, gift-giving, etc.

So where do your book promotion activities fit in this time of year? Does book promotion take a backseat to holiday and family activities? What can you do to keep from backsliding where your book is concerned? How can you keep up the book promotion momentum? Here are a few ideas that might help:

1: Carry a pen and pad with you or a handheld recorder and make notes related to promotional ideas or leads whenever you have brief periods of downtime—while waiting for a bus, client or your dentist appointment; while eating lunch, etc.

2: Give up some of your habits. Send press releases or seek out new book reviewers or speaking engagements instead of reading the morning paper, working out at the gym every day, going clubbing at night, taking on an extra client, reading mysteries, cleaning every crevice of your home, cooking gourmet meals, working overtime or sleeping. Yes, get up an hour earlier or stay up an hour later. You might be surprised what you can accomplish.

3: Make a few phone calls with regard to book promotion while in waiting mode, during lunch hour at work. You can send emails at any time of the day or night—after dinner, when you can’t sleep in the middle of the night or in the wee hours of the morning, for example.

4: Hire people in other communities/states to promote your book to independent bookstores and specialty stores. Give them a percentage of sales.

4: Use smidgeons of time to post comments at blogs pertinent to your book theme. Participate in appropriate forums and online groups. Just take a few moments to do an Internet search to find out who is talking about the topic or genre of your book. Comment at those blogs.

5: Do some piggyback marketing. Purchase books that would compliment yours from other authors to use in promoting your own book—offering two books for a special price, for example. Or you could exchange promotional material with another author. Send hers/his with books you ship to customers and ask the other author to send your promotional material with their shipments.

6: Order a print or digital copy of my new book, Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author. You’ll be surprised how many of the ideas can be used during brief pockets of time. There are also ideas for those who can’t get out due to illness, weather, etc. You’ll find tips for authors who love to write, who are good speakers or storytellers, who have connections, who want to make connections, who travel, who want to use the Internet for promotion and for those who just can’t come up with good ideas on their own.

Is this book designed specifically with the nonfiction author in mind? Absolutely not! While the nonfiction author will glean an enormous amount of help from this book, it is definitely for the fiction author and children’s book author, as well. I went through the book a while back and counted over 120 specific mentions of how novelists and children’s book authors can use some of the ideas in this book. Practically all of the ideas are generic—for authors in every genre. But, because I know that fiction writers have more trouble shifting from writer to promoter, I take them by the hand and walk them through the process of using some of the ideas for promoting their specific book.

Order your copy today at: http://www.matilijapress.com/PromoteYourBook.html or at Amazon. http://amzn.to/oe56Ia

November 12, 2011

Book Promotion Bonanza

Filed under: Uncategorized — Patricia @ 6:15 am

Have you seen the December 2011 issue of The Writer, yet? This is the one wherein they list my book among their top 10 of this year’s “terrific writing books.” (See pages 19-21.) Chuck Leddy, a reviewer and member of the National Book Critics Circle, wrote this article.

Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author is listed in the number four spot, right after comedy writer, Gene Perret’s book, Write Your Book, Now! In fact, my book is the only one related to book promotion or even the business of writing. All the rest seem to be focused on the craft of writing. There’s also one about the history of proper language and one on the future of books. This is certainly an interesting array of titles. One of the book titles is, An Absolutely Phony Guide on How to Write More Good. It says on the front cover that this book is presented by Fake AP Stylebook. The focus of this book is how not to succeed as a journalist. Sounds hilariously off the wall.

Also in this issue of The Writer, are articles for poets, fiction writers, journalists and authors. I notice that this magazine still leans heavily toward the freelance writer and the writer of fiction. While they are now including information and resources for authors who are or hope to be published, this doesn’t seem to be their primary audience.

Do you subscribe to The Writer? Do you subscribe to Writer’s Digest? What about Writer’s Journal? What do you like/dislike about these print magazines?

November 11, 2011

Should You Use Your Photo on Your Book Cover?

Filed under: Authorship,Book Promotion — Patricia @ 5:08 am

I happened across an article yesterday about whether or not you should include your photograph on your book cover. The professional suggested that this tactic should be left only to those who are already in the public eye—who are recognizable celebrities.

I have a different take on this issue. I believe that readers want to see what the author looks like. I often turn a book over and look at the back cover to see what I can learn about the author of a book I am thinking about reading or that I am in the process of reading. Don’t you? It’s sort of like when you are on the freeway and the driver in front of you suddenly slows way down, veers into the next lane without warning or does something else out of the ordinary. When you get a chance, don’t you take a look in that driver’s direction just to see what he looks like? Don’t you have this urge to see what sort of person would behave in this way or what is wrong with him? I think it is a universal response.

We judge people by their appearance. It’s true. If the driver, for example, has gray hair, you are more apt to excuse their driving mistakes by saying, “Their old and confused.” Or you’ll decide, “That woman shouldn’t be driving at her age.” If it is someone of another culture, you might determine that they don’t understand our driving laws. You will get a look at the driver if you possibly can and you will pass judgment.

We pass judgment with regard to authors, too. What do you think when you discover that the author of a book on motorcycle mechanics is actually a woman or that a burly man wrote a children’s book you just read to your kids? Readers have expectations about the authors of the books they read and they will try to find out more about him or her.

Should you post your photo on the cover of your book? If you plan to do personal appearances, if you are developing a brand around your line of books/your persona, if you hope to become familiar to your audience and want to be recognized within your field or genre, then you certainly should include your photo on the back cover of your book. You’ll also want your photo on your brochures, website and even some press releases.

We have discussed your publicity photo a couple of times in this blog. One of the points I always make in posts, articles and books is the importance of using a photo that fits the purpose. In other words, if your book is about dog grooming, by all means, use a photo of yourself interacting with a dog. If it is a book on humorous grooming tales, you might get bold and post a photo of you attempting to lure a dog into your grooming shop, for example. Or use that scenario on the front cover in a caricature drawing and use a more professional shot of yourself on a corner of the back cover.

The bottom line for me, as far as whether the author should use his or her photo on the cover of their book depends on how much recognition they want. Sure, most of your readers don’t know you, but you want them to, right? You want them to remember you, attend your book signings, presentations and workshops. You want them to purchase additional copies of your book for friends and to buy any new books you produce. You want them to know who you are when you walk into an exhibit hall or conference.

I say, sure you may not be a celebrity, YET, but becoming an author could be a start.

On a personal note: Today, as you all know, is 11-11-11. It is also Veteran’s Day. And it is my mother’s 90th birthday. Not only that, this week, my mother’s first great, great granddaughter was born and she was named after my mother. What a birthday gift.

Speaking of gifts: I haven’t seen it yet, but I understand that The Writer has listed their top ten books for writers and authors and my new book is included in the list. Can’t wait to pick up my copy of The Writer today. The new book, in case you’ve forgotten, is Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for Promoting Your Book (Allworth Press). Order your copy here: http://amzn.to/oe56Ia

November 10, 2011

Never Stop Promoting Your Book

Filed under: Book Promotion — Patricia @ 4:58 am

My latest book, Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author, is featured as one of 10 great gifts for writers in the December issue of “The Writer Magazine.” At least that’s what I’m told. I will get to see for myself tomorrow when I visit the closest bookstore/magazine rack in a larger city to the south of our small town.

How cool is that? Talk about great holiday promotion—which we did in this blog only yesterday. Of course, the ball on this promotion was started rolling some months ago. That’s one interesting thing about book promotion. Your efforts don’t always generate immediate results. What you put out last June might not bring about a flurry of sales until September, for example.

The message today is never stop promoting your amazing book. Continually come up with ideas and take the time and initiative to implement them. In the meantime, don’t keep counting sales. Do your work as a promoter and, if you have a worthwhile book, sales will follow. If you stop promoting, soon your book will die.

Learn more about book promotion by reading Promote Your Book. Order it here: http://amzn.to/oe56Ia or buy it from my website: http://www.matilijapress.com/PromoteYourBook.html

Visit my Patricia Fry website, too: http://www.patriciafry.com

November 9, 2011

15 Ways to Make Those Holiday Book Sales

Filed under: Book Promotion — Patricia @ 5:36 am

We’re closing in on the biggest shopping season of the year. What are you doing to get a slice of the pie? Are you kicking your promotional activities into high gear? What are some of the things you could be doing to get some of those holiday sales?

• Make sure the stores that carry your book have plenty of copies.

• Locate additional bookstores, pharmacies, gift shops, specialty stores, etc. that might carry your book over the holidays.

• Hang posters in the stores advertising your book.

• Provide flier to be inserted with each customer purchase.

• Schedule book signings/presentations/demonstrations the first week in December.

• Contact your email and mailing list and remind them that your book makes a good gift.

• Include your brochure with bills that you pay and in those postage paid envelopes that come during the next several weeks.

• Have a neighborhood party around the theme of your book.

• Arrange to pitch your book at your upcoming Chamber of Commerce mixer, businessman/woman’s meeting, etc., this month.

• Place announcements in your alumni and other membership publications.

• Get a gig on local or national radio.

• Offer a commission to friends/acquaintances locally and across the US who sell copies of your book for holiday giving.

• Piggyback with another author or someone with a product related to the theme of your book—they will promote your book along with their product and you do the same.

• Send your holiday cards out early (Thanksgiving of Christmas/Hanukah) and enclose a clever note suggesting your book as a great gift. Offer a discount to those who purchase the book before a certain date.

• For fiction or a children’s book, do readings at county libraries or in schools during the next few weeks.

There you have fifteen ways you can promote your book starting this month and possibly increase your holiday sales. Are you doing any of these things? Will you vow to take some of them on this season? If you have additional ideas, please pass them along.

If you know someone who could benefit from my latest book, Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author, you can order it at http://amzn.to/oe56Ia in print or Kindle.

For the full array of the books I have in print and ebook form, go to:
http://www.matilijapress.com
Take a look at Catscapades, True Cat Tales for the people on your list who love cats. Sign up for one of my online courses for authors and freelance writers.

http://www.patriciafry.com

November 8, 2011

Writers Make Their Money From Other Writers

Filed under: Authorship — Patricia @ 5:42 am

I heard this said a couple of times during an author seminar over the weekend. And it’s something I’ve been thinking about since. Yes, I, too, offer author services. Many of you have heard the story of my reluctance to work with other writers over the years, as I established myself as a credible author and freelance writer. But when I finally said “yes,” some twenty years later, I found that I was in my element—I love helping writers create better manuscripts, write better proposals and query letters, make better decisions on behalf of their projects and successfully promote their books. So I am one of, evidently, many writers/authors who earn a good part of my living helping other writers.

So what kind of work are writers doing for other writers? You have self-published authors publishing other people’s books, writers at all levels doing editing and consultations and many of them are also teaching. And people are coming from other professions to get in on the money authors are ready to spend. Marketing professionals are offering PR and media training for authors, for example. Teachers are doing editing. Graphic artists are designing book covers and computer literate people are doing page layout. Some individuals are also hanging out their literary agent shingles just because they can. Yes, these are generally the ones who charge for their services.

Writers make their money from other writers. Interesting concept and, yes, it certainly seems to ring true. There are few authors who make significant money by selling books. Even some of those with numerous published books actually make their living by hiring out to do speaking engagements, by running a PR company, by publishing other people’s books, etc. There are some writers who earn a living by freelancing for companies and/or writing articles for magazines and e-publications. But some of them also offer additional services such as manuscript consultations, coaching and webinars, and they sell things, such as books, mailing lists and reports.

More and more writing/publishing-related organizations are forming and a greater number of them are presenting conferences for writers and authors. The book and author event I attended over the weekend was the first one presented by a brand new organization. The organizer, however, has a lot of experience in the area of event-panning and it showed.

While some individuals who provide services are certainly qualified, there are others who produce one book or who have been teaching English for many years who jump on the bandwagon with little actual experience or knowledge of the book publishing industry. Some of them decide to become a book shepherd, editor, publisher, publicist or publishing consultant. And some of them can help to a degree, but they may not be experienced enough to produce the results you desire.

My hat is off to those enterprising writers/authors who can build successful businesses using their authentic skills and knowledge. Businesses, after all, often do evolve with time and experience.

If you plan to hire an editor (which is strongly recommended before you approach any publisher or agent with your manuscript), go with a “self-publishing” company, sign up for an online course, elicit the help of a coach, etc., do your homework. Check the individual’s background. Look at their collection of testimonials. Get samples and estimates from the service provider.

http://www.patriciafry.com
http://www.matilijapress.com

November 7, 2011

Attain Greater Success as an Author. It’s Entirely Up to YOU!

Filed under: Authorship — Patricia @ 7:14 am

Do you ever meet someone at a writers’ conference, book festival or writers’ club meeting, for example, who truly seems to be knowledgeable in areas of writing, publishing, book promotion and so forth? You chat with this person for a while, sign up for a free newsletter or e-booklet, pick up their brochure or card and walk away. You agree to contact this person if you have any questions. But you never follow through.

You set aside the brochure, neglect to even visit their website and, when the free newsletter or e-booklet arrives, you don’t take time to look it over. In the meantime, you fret and stress over what to do next with regard to your writing or publishing project.

You attended the meeting or event in hopes of learning something new or getting some direction. But you disregarded most of the information and guidance you received from some of the professionals you listened to or spoke with. You are stuck and unwilling to take the next step or to even to explore where the next step would actually take you.

I know that many of you reading this blog can relate. I meet many authors at local book festivals and other events and talk to them about their projects. Some of them are looking for an agent or a publisher. Others are trying to figure out how to promote their books. I take time to listen and to offer some insights, resources and even specific guidance. I also offer to respond to their emails should they have further questions.

Fast-forward three, six or twelve months. I’m at another book festival or speaking at a writers’ group meeting and I meet some of the same authors. Many of them are exactly where they were the last time we spoke—still stumbling around in their confusion, having made little or no progress. They are still trying to figure out how to find an agent or a publisher. They tossed aside the suggestions they were so eager to receive. They didn’t check out the resources. They haven’t moved one step closer to their goal—to be successfully published or to sell more copies of their books. Why?

I guess we just get too set in our ways. We don’t have it in us to stretch and grow—something that is so necessary anytime we want to reach another level of accomplishment in our lives. Sitting on dead center within your comfort zone does not cut it.

Here’s an example of what many of you are doing. I met a man at a Toastmasters event once who knew I wrote regularly (at that time) for The Toastmaster Magazine. Well, this Toastmaster came up to me and said, “I’ve been trying to get my article published in The Toastmaster Magazine. They keep rejecting it. Can you help me get it accepted?” I suggested that he send me the article to look at.

After seeing it, I said to him that the editors of this magazine want how-tos, not essays. I recommended that, if he wanted to be published in The Toastmaster, that he rewrite it to conform to the guidelines of the magazine. I even gave him a few specific ideas on how to do this.

A year or so later, I saw the man at another Toastmaster event and he came up to me to tell me that he still could not get his article published in The Toastmaster Magazine. I asked him if he had rewritten the piece to conform to their requirements. He said, “Well, no. But it’s a good article, why won’t they publish it?”

Do you see even a little bit of yourself in this scenario? Have you reached out to professionals and received suggestions that you just don’t want to follow? Do you have publishing goals, but you aren’t willing to do what it takes to achieve them? This is the story behind thousands and thousands of authors who do not succeed. They hope to fulfill their dreams without making any changes to their lifestyle and without stepping outside their comfort zone.

Don’t let this be you. If you are serious about engaging in a successful publishing venture, you’re going to have to do your part to make it happen. And this means, educate yourself about the publishing industry. Make informed decisions. Take reasonable risks. Stretch and grow.

I would love to hear from those of you who have made dramatic changes in order to accommodate your desire for publishing success. Have you overcome your fear of public speaking, learned how to appropriately approach agents/publishers, worked through your distaste for promotion, etc? What has made the difference for you?

If you need additional information and resources, be sure to consider reading some of my wide array of books on publishing and book promotion. They’re all at Amazon.com. You can also purchase them at http://www.matilijapress.com>

November 6, 2011

Authors MUST Hone Their Research Skills

Filed under: Authorship,Research — Patricia @ 6:10 am

We talk every once in a while in this column about research. I often meet authors who claim they did tons of research during the writing of their nonfiction book or novel. However, when it comes to finding a publisher, an agent, a printer, a publicist or book review opportunities, for example, they are at a loss as to how to proceed.

Authors come to me with all sorts of questions that may take me a scant few minutes to answer. Sure, I have the advantage of knowing where to look, in some cases, or who to ask. But very often, I simply do an Internet search to locate directories of publishers for young adult books, a couple of magazines that publish vampire stories, an editor who lives in the northwest, a couple of writers’ conferences in Arizona, etc.

When I get questions like these from authors who have written books that require careful and diligent research, I begin to doubt the validity of their material. Did they actually do a thorough enough check on each battle they describe in their historical novel? Or did they use one source—an obscure book they found in a used bookstore or in their grandfather’s library? Did they use a style manual to determine whether certain titles should be capitalized and when? Did they reference the latest material when compiling their nonfiction book? Did they use several references for fact-checking?

If the author was thorough in researching his book, he should be skilled at determining which pay-to-publish companies have the fewest complaints lodged against them, locating speaking opportunities for promoting the book, connecting with other authors of similar books and so forth.

I can only guess that some authors look at the research necessary during the writing of a novel or nonfiction book in an entirely different light than they do other types of research. And that’s a shame. Research should be viewed as research—the exploration into facts and data related to a particular topic. The topic might be the earliest use of thimbles for sewing and include the types of material used in making thimbles over the years, whether thimbles are still being used and by whom, etc. You might be writing about dog grooming and need to research the different types of dog fur and the various grooming tools needed for each. Or you may need to learn something about gardening in Alaska for a chapter in your book. And most authors seem to be able to handle this type of research.

So why do they fall short or lose confidence when they need to find someone to design their book cover, they want to connect with a book shepherd or they want to know the basics of establishing their own publishing company?

Perhaps the answer to this question relates to the magnitude and scope of today’s publishing industry. It is so vast and complex that authors don’t know where to turn—which avenue to take. A simple search for publishers, for example, produces so many choices it can become quite overwhelming for the author. And, in fact, contacting someone like me to ask about a publisher for a certain type of manuscript, is a form of research.

Still, I urge and encourage authors and other writers to hone their research skills and actively use them when they have a question about some aspect of publishing or want to connect with someone to help them with editing, cover design, book promotion, etc.

Successful Book Event
SPAWN had a booth at the Ventura County Book and Author Fair yesterday in Camarillo. It was a most successful event. While I spoke with other authors who did not sell many (or any) books, I had a great bookselling day. I talked to dozens of new and hopeful authors about SPAWN (Small Publishers, Artists and Writers Network). Several signed up for our free enewsletter. http://www.spawn.org We got one new member! And I have quite a list of sign-ups for a free manuscript evaluation. I especially enjoyed seeing and chatting with old friends, clients and colleagues. And I was able to collect information for a few authors who have been searching for specific services and connections. Networking! It’s part of researching, after all.

My newest book, Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author was a big hit. I sold out of copies. Authors and hopeful authors are recognizing the value in this book and many of them are purchasing it early—before they start the process of book promotion—so they can adequately prepare.

Order yours copy of Promote Your Book NOW at amazon.com or here: http://www.matilijapress.com/PromoteYourBook.html (Caps in the title are necessary.)

November 5, 2011

Book Promotion is Even Harder Than You Think

Filed under: Book Promotion — Patricia @ 3:49 am

I’ve been thinking about a few of the authors I’ve met over the years who lament that they are not doing well with their books. They aren’t selling books. They aren’t actually doing much promotion. In fact, they didn’t plan to. Going in, they knew they didn’t have time to promote a book. They were in a hurry to bring their books out so they could get back to their paying work or their complicated lives. But now some of them are complaining because their book isn’t selling.

These authors should have held onto their dream of publishing a book until they could foresee that they had the time and space to adequately promote it.

• Are any of you rushing to finish a book because it is taking up time you need for other things?

• Will you be glad when the publishing process is over so you can get back to your regular life?

Well, I have to tell you, if you expect to sell more than a few token copies of your book, there will be no “regular life.” If you hope to earn your money back on your book project or even make a little money, your life from here on out is going to be about promotion and marketing. If you do not plan to carry your book forward full-steam into the promotional process, you will probably be sorely disappointed in sales.

Few first-time authors realize what it takes to promote a book and this is to be expected because they simply haven’t hung out in that realm before. That’s why I urge new, eager authors to read my book, Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author. And read it before you make up your mind how your life will look once you become an author.

Read this book and, preferably, also The Right Way to Write, Publish and Sell Your Book, in order to gain more understanding about the hugely competitive and demanding process of successful publishing and book promotion. And then believe what you read and prepare for what’s ahead—or scrap your mission to produce a book. If you have no intentions of seeing your book through to some measure of success, why bring it out? If you’re not going to make sure your audience is aware of your book and that they recognize the value of it (and believe me this can be a long and tedious journey), then perhaps you should shelve it until the timing is better. Wait until you have the time and inclination to spend in promotion mode because this is the only way you will sell books and it is probably much harder than you think.

It may sound as though I am trying to scare you off—talk you out of publishing your book. But that’s not the case. On the contrary, I want you to have a successful publishing experience and this can occur only if you are well-prepared and have a clear understanding of what it takes to publish and sell a book today. It is NOT as easy as it looks. It is going to take your full concentration, a great deal of your time, creativity and, possibly, some serious stretching and growth on your part.

This is not to say that it isn’t also fun. I’m heading out to a book festival this morning to meet and greet members of my audience. I get to decorate a booth and spend the day talking to hopeful authors and other readers in a festive atmosphere among other authors. I also get to be part of a panel discussion on self-publishing this afternoon. Now this is enjoyable to me—challenging, but enjoyable.

I hope that if you are planning to join the million or so people who produce books each year, you will adequately prepare yourself for everything you will encounter. If you haven’t given much thought to what’s ahead, please order either (or both) of the books I mentioned: http://www.matilijapress.com They are also at Amazon.com. “Promote Your Book” is in print and also on Kindle and Nook.

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