Writing and Publishing News from

May 30, 2011

Memoir

Filed under: Writing — Patricia @ 5:14 am

Are you writing a memoir? Many, many people are.

Did you know that there are different types of memoirs? There are the family legacy, personal struggle, military, spiritual, nostalgia, coming of age, travel, occupational, healing/recovery, self actualization, self help, tell-all and near-death memoirs. While some memoirs are meant simply to share a story, others become somewhat interactive, such as memoirs written in the self-help or how-to style.

Is your memoir designed to teach, inform, lead, help or just entertain? Often the memoir is more for the author—a way of remembering, purging or healing. In some cases, the author isn’t interested in anything other than telling his or her story and they believe others might be interested in reading it.

I wrote a memoir once. It’s called Quest for Truth and it is what I call a situational spiritual memoir. It is a story occurring during a period of my life—something impactful that happened in my life. In fact, it was rather life-changing.

It all started when I agreed to write a book about the work a local hypnotherapist, Don Clark, was doing in past-life regression therapy. He chose me for this assignment because I was
a local writer of note and because I had no previous experience within the realm of metaphysics. He said he wanted a fresh, unbiased approach to the way the material would be presented in this book.

I began my research by observing Clark’s hypnotized clients work through emotional and physical crises via past-life regression therapy. I interviewed these clients later to determine the true effectiveness of their sessions. I researched some of their supposed past lives to discover whether these people actually existed. And I reluctantly succumbed to hypnosis myself in an attempt to better understand the process.

More amazing to me than the supposed past lives I experienced—a hooker in San Francisco, a monk in Scotland, a teacher on the lost continent of Atlantis, an outcast transvestite Indian… and the research I did to prove the existence of these lives—was the personal transformation taking place as a result of my using hypnosis.

It was the calming effect hypnosis had on my usually high-speed system that motivated me to learn self-hypnosis. And I began to use it in ways that ultimately changed my life.

I discovered that through self-hypnosis, I could change my attitude at the snap of two fingers, turning failure into success both in business and socially. I found I could heal my relationships through karmic release—forgiveness—and let go of those relationships that no longer belonged in my life. I’ve also performed some amazing physical healings on myself, others and animals.

Through the use of self-hypnosis, I’ve exchanged a lifelong tendency to blame for newfound trust and forgiveness. I love more than I fear. I no longer harbor anger until it starts eating away at me, but I experience it and then release it. I more easily recognize when I’m receiving a nudge from God (intuition) rather than from my ego.

Well, after working with Don for eight months, he suddenly died. With no reason now to write his book, I stored all of my notes away, but I continued to use the techniques he taught me. About eight months later, when I realized how profoundly my life had changed because of what Don Clark had taught me, I decided to write my own book.

Most fascinating are the incredible hypnotic accounts of past lives and my telling research to verify that these individuals lived.

Quest for Truth is available at my website as well as Amazon.com and through many other sources. http://www.matilijapress.com/questpage.html

May 29, 2011

What Does “Word Count” Mean to You?

Filed under: Article-Writing,Writing — Patricia @ 5:36 am

When a magazine or newsletter editor tells you they want a 500-word article, what does that mean to you? When a website owner asks for a book review of 300 words, how do you interpret this? When your publisher asks for another ten pages or 2,500 words, how do you respond?

The correct and most reasonable answer would be, “I follow the editor’s/publisher’s request.” But not everyone does.

Many would-be freelance article writers hear the editor and they read the writers’ guidelines, but they submit a piece that is 250 to 1,000 over the requested word count. Why? Oh they have many excuses: “I cut it down as much as I could.” “I just didn’t want to leave anything out.” “It is a better article than it would be as a 500-word piece.” “If it’s too long, the editor can either cut it or run it as a two-part serial.”

No, no, no. In this time of extreme competition for freelance article writers, most likely the editor will take one look at your over-zealous attempt and stamp REJECT all over it!

Recently, we, here at SPAWN, asked for a 300-word article explaining how to write for a particular market. The writer submitted a 650-word informational piece with no how-to aspect at all.

Sometimes writers will be asked to write something in the 1,000-word range, but they can only come up with enough material for a 400-word piece. Again, this article will probably be quickly rejected and the editor will move on to a more professional writer who can and will follow directions.

Another problem I see, and I’m sure a lot of magazine and newsletter editors do as well, is the wrong article for the wrong publication. Recently, a client was asked to write a how-to piece for an online publication. She brought it to me for a final check. Of course, I asked to see the editor’s request email. What I discovered was that the article just did not match the request.

My client had not bothered to study the publication. Well, she said she did, but she missed the point of it. The publication used only strong self-help and how-to information on a particular topic. Each piece contained around 800 words. This writer wrote a 1,200-word essay sprinkled with personal experiences.

Do you know the difference between an essay, a profile piece, a personal experience account, a self-help article, a how-to, etc? If you plan to earn a living, pick up some extra spending money or gain exposure through article-writing, you’d better learn. Can you create a 2,000-word article on request? Can you produce a 250-word piece or expand it to 600 words on demand? If you want to enter into the hugely competitive world of freelance article-writing, you’d better train yourself to do so.

You’re not a writer until you can engage your readers AND please your editors/publishers.

Learn more about Patricia Fry, her writing path, her services and her books:

http://www.patriciafry.com
http://www.matilijapress.com

May 28, 2011

What Kind of Writer Are You?

Filed under: Publishing,Writing — Patricia @ 5:26 am

“I have an idea and I’m going to write a book. I’ve never written anything before. But I think my idea is valid and I want to share it with the world. The best way to get my idea out there is to put it in book form.”

“I would like to build my credibility and my business by writing a book related to my profession.”

“I have this urge to tell my story and I want to tell it to as many people as I can reach. How better to reach them than through a book. I’ll write my story and present it as a book for the whole world to read.”

“I want to teach what I’ve learned about life. There are a lot of people suffering as I did for years and maybe my story will make a difference in the lives of many others.”

“People should stop eating so much junk food. If they knew the truth about the dangers of a steady diet of junk food, they would change their ways and maybe even lose weight. I’m going to write what I know about healthy eating and try to change the habits of millions of junk food junkies.”

“If he and she can produce a novel and sell a few copies, I should be able to write and sell my novel. My story is better than many I see on TV or in the movies and a lot better than those I’ve read, lately. I want to get people’s reaction to the amazing story that’s rolling around in my head, so I’m going to write a novel.”

“I’d like to earn a little money for my retirement years. I have the time now and I might as well spend it writing. I know I have a good idea for a book. All I need to do is write it. A publisher will do the rest. I should be able to collect thousands of dollars each year from royalties. Writing could be a lucrative pastime.”

“I’m told I have writing talent. I do love to write. Maybe I should put some of my stories in book form and see if I can get a publisher interested.”

Do you see yourself in any of these scenarios? I’ve known people in each of them. Is your story missing from this list? We’d like to have you share it with us.

No matter which of these stories resembles your own, there are two things you really should do before writing that book (or at least before seeking publication).

1: Study the publishing industry
2: Write a book proposal.

And there is one thing you need to do upon completion of your book: Hire a good book editor.

http://www.patriciafry.com
http://www.matilijapress.com

May 27, 2011

Storytellers Are Not Necessarily Writers—and it Shows

Filed under: Writing — Patricia @ 5:13 am

I’ve decided that there are writers and then there are storytellers. Storytellers can spin a good yarn, as they say. But when it comes to writing, some of them have trouble penning a piece that their audience can follow. Many of them seem to have trouble grasping the concepts related to good, clear and concise writing.

I find that I can demonstrate and attempt to teach storytelling authors the difference between a muddy and a clear sentence, for example, while editing for them, and they continue to write muddy (complicated, awkward, run-on) sentences. I can point out the rules of good writing to my clients, and they still stick to their old writing habits. I can explain why something doesn’t work in their story or the dangers of inconsistencies in a story and they persist in using their same old approach.

Writers, on the other hand, tend to apply the techniques and rules I (as their editor) share with them. Someone with writing skills and a love for the process of writing is eager to learn more about it. They want to know how to improve their story or their nonfiction manuscript. A storyteller, who is more comfortable with how the words appear in their heads than on paper (or on the computer screen), aren’t as open to grasping the concept of readability. Some storyteller types expect the reader to imagine the story as they do. They don’t understand that, once the story is reduced to words on a page—without benefit of gestures and facial expressions—it must be presented in a form that makes sense to the reader. And the written word is a very different animal than the spoken (or imagined) word.

I’m sure that most of you (in particular, other book editors) have seen manuscripts/completed books that didn’t quite sell the story. As a reader, you sometimes got lost, were turned off by inconsistencies, couldn’t decipher some of the points or follow some of the scenarios. It’s a shame when an author, without excellent writing skill, ruins a perfectly good story.

Folks, whether you are a writer at heart or you simply have a story to tell. Please turn your manuscript over to a qualified book editor before you present it to your readers.

http://www.patriciafry.com
http://www.matilijapress.com

May 24, 2011

How to Attract Readers for Your Book

Filed under: Publishing,Writing — Patricia @ 5:16 am

Are you alienating your readers? Does your message or your way of presenting it turn off the very people you hope to attract? How do you know and what can you do about it?
Maybe it’s time to review your presentation.

• Are you writing with clarity?
• Is your topic popular with one or more groups of people?
• Are you promoting to the right audience?
• Are you coming on too strong with your opinions?
• Does your material come across as weak/unconvincing?

If you are not getting the response you desire or expect, maybe it is time to reevaluate your writing, your style, even your mindset.

More and more authors today produce books primarily to help others—to teach, to share, to make a difference. And for some, it becomes a crusade to change minds. How else are they going to help the uninspired, overeater, alcoholic, grieving, hate-filled, abused, abusing or ill reader?

How else can a writer change people and change the world?

What we sometimes forget or don’t comprehend is that many of these people do not want to change, won’t go in search of help, don’t trust unknown authors, aren’t ready to accept assistance, don’t want to do what it takes to change or can’t or won’t read. Sometimes it isn’t the message itself, but the way it is presented that turns off readers. Everyone has his comfort zone and most people are content to stay within it rather than venture out into unknown territory on an off chance that their life will actually change.

Sure books that promise wealth, health and a great figure/physique, are popular. Can you guess which ones are read? Not the book by an unknown author designed to transform the hardcore junk food junkie into a lean vegetarian. Probably not the one that teaches good eating habits for the anorexic. Probably not the one about money-saving techniques by the author who collects state aid/welfare.

If you are writing on behalf of a cause—you’ve launched a personal crusade through your writing—stop to think about your audience.

• Who are they?
• Where are they?
• What do they want—not what do they need—what do they want?
• How do they want to see it presented?

How can you best accommodate this audience? This is the attitude that will sell your articles and your books.

But you might say, “I have a meaningful message—something of value to teach and to share. If I give them what they want, they won’t learn anything new—they won’t improve and or grow.”

My entire career has been devoted to nonfiction writing. This includes informational articles and books, self-help, how-tos, reference books, etc. I, too, have what I believe are important messages to share and valid perspectives to teach—the value in writing a book proposal, for example. How do I make this point with an audience who may not be ready to hear it? I embed it in the stuff they can accept and that they want to know about. Sneaky, huh? And you might be surprised at the number of readers who come back to me months or years after reading one of my books and say, “I just re-read your book, The Right Way to Write, Publish and Sell Your Book, and notice that you recommend writing a book proposal as a first step to writing a book. I never thought of doing that. What a good idea. I wish I’d done that with my first book. I would have saved a lot of time and steps in getting it published.”

Sometimes a long-time client will come to me with a question, “How can I get my book reviewed?” I will refer them to the section in my book on getting book reviews—something they paid no attention to the first time they read it.

These people may have purchased the book primarily for the information about book promotion or to use the section on how to self-publish your book (establish your own publishing company) and they completely disregarded or overlooked the parts of the book that rested outside their self-imposed, current comfort zone.

If you are working on a book, make sure that you are writing the right book for the right audience. If you have a published book that isn’t doing well, maybe it’s time to rethink your marketing campaign. If your audience isn’t listening to your sage advice, try giving them more of what they want—what they can handle—and then sprinkle it with the things they really need to know.

http://www.patriciafry.com
http://www.matilijapress.com

May 21, 2011

Writing With Pets

Filed under: Writing — Patricia @ 4:51 am

I wrote this while traveling a few years ago. My cats back home were on my mind. Today, however, I have one on my lap and another waiting in the wings for his turn. Here’s why I think pets are good for writers. Maybe you can add to this list. Leave a comment here.

• Having a pet is supposed to be good for us at such a deep level that their presence can have a positive effect on our heart health. It is proven, for example, that our blood pressure drops when we’re around plants or animals.

• Pets can make us feel good about ourselves. They may be the only beings on earth that can give unconditional love, after all.

• A pet prompts us to move. Dogs need walking. Cats require feeding, grooming, playtime, being let in/out, etc.

• Animals can be inspiring. I know many writers who write books, stories, articles, poems about their pets. And they can evoke thoughts and emotions that lead to new stories, poems, etc. (Since I wrote this bit, I have produced a charming book of cat stories: Catscapades, True Cat Tales, by Patricia Fry.)

• Pets teach us new things about ourselves. A cat, dog, horse, for example, can bring adventure, laughter, joy and, unfortunately, sorrow, into our lives—all emotions and experiences we can learn from.

Even the wild birds you feed outside our office windows, the interesting spider that has taken up residence on your ceiling or the quick lizard that scurries across your path each time you step outside can cause you to chuckle or marvel for brief moments throughout the work day. And any distraction or shift in mindset has the potential to affect your writing.

http://www.matilijapress.com
http://www.patriciafry.com

April 26, 2011

Gain More Respect as an Author: Write For Your Audience

Filed under: Writing — Patricia @ 5:35 am

Most of us, when we start writing, write for ourselves. We write to figure something out, to sort out some aspects of our life or to amuse ourselves. We write about something that’s bugging us or making us happy, perhaps.

It used to be that was enough—just to put down on paper the thoughts or stories that were dancing around in our heads or hearts. We kept our thoughts in journals. We wrote about them in letters to close friends. Only a few daring people shared their writings in articles or books.

Today, however, everyone wants to have their writing published. It doesn’t matter if it is good or bad, timely or old hat, rough or wonderfully written, meaningful or useless, it is being published.

One of the biggest problems I see with material that newby freelance writers and authors are writing is that they continue in “this is what I want to write—this is what I need to say,” mode instead of doing what a professional would do, write for his or her audience.

I advise my clients and students, who want to write successfully for publication, to stop writing for themselves and start writing for their audiences.

Sure, you might have a cause that is important to you. You want to share a message that is close to your heart. You can still do this—and even more effectively—if you think more about what your audience wants—what will benefit him or her—than what you need or want to tell them.

Maybe this will help:

• As you write, visualize members of your audience. Focus on them, their needs and desires and you may do a better job of writing the right article or book for the right audience—one that is more well-received.

• Determine, as you plan and write your article or book, how your audience would benefit from what you know or are interested in?

• Research your topic or the theme of your article or book before deciding to share your writings with the world. Is it a topic or a genre that would be welcomed by a segment of the population? Is it a popular genre? Is it a topic of interest to at least a strong niche of people? Has the topic been overdone? What can you bring to the table that is different, fresh, desired?

• Write to be understood. If it is fiction, make sure that your story is believable—not in the sense that it has to be true, but that it must be presented in a logical order and be consistent in the way the story is told. If it is nonfiction, your book or article must be organized logically and filled with useful information or material that is presented in a way that is easy to follow and digest.

Keep your audience in mind as you plan and write your book or article and you will more likely attract a publisher or editor and more readers.

Are you looking for a good online course where you get plenty of personal feedback and attention for your project? Sign up for one of my courses: Book Proposal Course, Memoir-Writing Workshop, Self-Editing Workshop, Book Promotion Course, Build Your Platform Course, Article-Writing Course or Self-Publishing Workshop.

http://www.matilijapress.com/courses.htm

If you’re ready to start working with an editor on your book manuscript, learn more about my services here: http://www.patriciafry.com

Contact me here: PLFry620@yahoo.com.

April 19, 2011

Hiring Staff for Writers and Authors

Filed under: Authorship,Writing — Patricia @ 6:23 am

I’m thinking again about hiring someone to help me out around here. But I’m not clear yet as to what kind of help I need or want. I’ve hired a friend in the past to do typing for me. She typed an entire book into the computer one year. I wrote that 360-page book on a typewriter and, twenty years later, when I decided to do a revision, there were no computer files or disks to extract it from. We had to start from scratch.

I suggested an article to a writers’ magazine once about hiring help in your freelance business. The editor laughed at me. She rejected the story by saying how unrealistic it is to even consider that a freelance writer could afford to hire anyone to help. This is such a short-sighted, narrow-minded view—and inaccurate!

When my bread and butter came from freelance article work, I hired someone to send out my query letters. I did the research as to which query letters I wanted to go out to which publications and she typed the correct name/address on each letter, printed them, prepared envelopes (including my SASE) and mailed everything out for me. That left me free to write articles, come up with new article ideas and so forth.

I hired my grandchildren to do filing for me at various times over the years. They’ve also helped me with large mailings.

Now I am considering hiring someone to arrange for my speaking gigs, maybe produce a newsletter and help me to get more exposure for myself and my products and services. I’d like this person to be more technologically savvy than I am. I have more to learn within the realm of ebooks, for example. This simple concept has become a strong industry with many facets and I would like to be brought up to speed with it all.

I realize that my colleagues, who seem to stay on the cutting edge of the industry, all work with a staff. I need to start building a knowledgeable staff.

I welcome your advice and suggestions. PLFry620@yahoo.com

If you would like to see more of my blog posts related to freelance writing, editing, book marketing, writing a book proposal, etc., use the “categories” list at the lower right of this post to locate all of the entries on that topic. Let me know if you have questions.

http://www.matilijapress.com
http://www.patriciafry.com

April 17, 2011

Finally Finish That Writing Project

Filed under: Authorship,Writing — Patricia @ 1:58 am

A new season is upon us. Are you ready to finally complete that novel, memoir, children’s or other book in 2011? Despite years of putting off your dream, you can succeed. You can experience the joy of authorship. Here are some suggestions to help you move closer to your writing goals.

1: Schedule time each day to write. Make writing a priority just like you do feeding the dog, working out and going grocery shopping. You might be surprised at how much you can accomplish in smaller pockets of time. I once wrote a 200-page book in eight months while writing for only two hours per day.

2: Do five things every day toward your writing goal. For example:
• Write five paragraphs or five pages of your novel.
• Make five contacts with regard to research or expert interviews.
• Self-edit five pages of your book.
• Check out five resources to help you in your publishing journey.

3: Stay positive. As a writer, you are constantly setting yourself up for rejection. Your articles are rejected. Your writers group is critical of your work. You criticize your writing. It’s hard to come by positive feedback.

Here’s how I conquer this writer’s curse.

• I display things in my office that make me feel accomplished and loved. I have my published books around me, of course, and then there are family photos, treasured gifts from friends, certificates, plaques and ribbons I’ve won and some of my best photography.

• I connect often with my most positive and supportive friends and family via brief emails and phone chats.

• I take mini-vacations almost every day. I spend an hour walking amidst stands of oaks, along a nearby river, around a lake or at the beach. Go out and ride your bike, walk the dog, sit and read an uplifting book or play with a kitten or a child, for example.

• I frequently engage in something creative outside of writing. I spend time in my garden or working on a needlework project. Other authors I know paint, draw, do woodwork or participate in little theater.

If you’re tired of looking at that unfinished manuscript, make this your year of achievement. Incorporate these ideas into your lifestyle now and you, too, will do yourself proud.

http://www.patriciafry.com
http://www.matilijapress.com

April 15, 2011

How to Write For Your Target Audience

Filed under: Writing — Patricia @ 4:49 am

Is your book engaging? As you write your fiction or nonfiction book, do you keep your audience in mind? Are you speaking specifically to your audience? Or are you just writing what you want to write—creating your book without any thought about your readers? If you are writing primarily for yourself, you could be shortchanging your readers.

How do you know when you are eliminating your audience from the equation as you write your book? One clue is your choice of titles. Does it reflect your desire to give and to share or is it a self-serving title? Examples of self-serving titles might be:

My Lifelong Struggles With Depression
The Cats I Love
Fifteen Reasons Why I Garden
Ketchup and Wine

If you have your audience in mind when choosing a title, you might use, instead:

Depression Hurt: Tips for Overcoming This Debilitating Illness
Cats You’ve Gotta Love
Fifteen Ways to Enjoy Your Garden in All Seasons
Cooking With Margaret: Comfort Foods for Winter Nights

Another indication that you are writing for the wrong audience (perhaps yourself) is when your information, instructions or story isn’t concrete or complete. When you’re writing for yourself, you tend to omit the obvious—some of the details. You write so that you understand it, but someone else reading it might not get the full impact of your message.

Whether you are writing your memoirs, a how-to or self-help book or a novel, forget about what you want to write. Determine your target audience and write directly to the reader who represents that segment of people.

I often tell writers, write as if you are explaining something or telling the story to someone from outer space.

When you sit down to write today, take a look at your manuscript. Are you writing something that will be of interest or value to others? Because of you don’t have an audience, you don’t have a market for your book and you will fail as a published author.

Who is your target (primary) audience for this book? Are you speaking to this audience as you write or are you leaving out and skimming over information, facts or aspects of your story that they need to know?

Look at your proposed title? Is it one that will catch the eye of your audience—that will resonate with him or her? Or is it a title you are attached to?

PLFry620@yahoo.com
http://www.matilijapress.com
http://www.patriciafry.com

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