My article, “You’re the Expert,” appears in the Book Promotion Newsletter this morning (October 21, 2009). This piece focuses on how to position yourself as an expert in your field and sell more copies of your book on this topic. When you read it, you may say, “Wow! This is the same stuff Patricia tells us to do when we’re promoting a book.” Yup! There’s no way to get around it. If you hope to become successful as a writer or author and/or if you dream of becoming an expert in your field, the processes are the same. It takes tons of exposure, which boils down to an incredible amount of time, energy, work and creativity.
If you aren’t aware of Fran Silverman’s Book Promotion Newsletter, check it out at, http://www.bookpromotionnewsletter.com
Fran also works with authors to get them spots on radio shows. If you have a book to promote, you might want to contact Fran at firstname.lastname@example.org.
How is your writing business doing this quarter? Are book sales up this month? Things are getting busier here in my office, lately. I am thankful. I have to admit that I am always busy. There is always something to do, even if it is filing (you ought to see my overflowing inbox—it’s disgraceful), trying out new promotional techniques, coming up with new article ideas, recycling articles, catching up on bookwork, seeking out speaking/workshop venues and so forth. But some activities don’t compute into earnings—at least not right away.
SPAWN has kept me extremely busy over the past months. Have you visited our new website, yet? Sign up for our free enewsletter, SPAWNews. http://www.spawn.org. Join SPAWN and you will have access to the incredible SPAWN Market Update. (For members only.) This monthly newsletter provides numerous ideas, leads and information bytes for working writers, authors, artists, photographers and others.
I’d love to hear from working writers and authors to learn how you are doing at this point in the recession. Are things getting better for you? Are you working harder than ever to sell books or articles? What techniques are you using to keep your head above water? Or have you given up permanently or temporarily on your writing work?
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