Let’s say you have a new book out. You know it needs to be promoted, but you just don’t have the time. You have a life, after all. What should you do?
Ideally, you would think about this before you write your book. If you aren’t going to take charge and promote your own book, if you don’t feel you’ll have time to promote it, if you find the very idea of book promotion distasteful, then I’d advise against publishing a book. Maybe wait until you retire and have more time to devote to this extremely time-consuming, energy-draining activity.
If you’ve already produced the book—it’s a done deal—if you want it to sell, you’d better learn the ropes of book promotion. Or you can hire someone to do the promotion for you. This week, I’ll be doing some research for a client with regard to book publicists, companies and individuals who do book promotion, etc. I hope to have something to report to my client and I’d like to share my findings with you, too. It will be interesting to see what I discover. At this point, I still maintain that the author is the best publicity agent for his/her book. That’s why I write books, articles and blog posts on the topic of book promotion. That’s why I go out and speak to authors about how to promote your book. But we’ll see if my research reveals anything to change my way of thinking. Stay tuned.
If you’ve purchased a copy of Catnapped, A Klepto Cat Mystery, I’d appreciate it if you’d consider leaving a review at Amazon once you’ve read it. If you haven’t purchased it, yet, it’s only $2.99 at Amazon. Buy it today for your Kindle. If you don’t have a Kindle, you can download a program to read Kindle books on your iPad, iPhone and computer. It’s right there on my book page. http://amzn.to/14OCk0W