Do you open yourself up to being interviewed with regard to your published book? I suggest that you agree to interviews and that you seek them out. How can being interviewed by a blogger, editor or radio/TV show host benefit you and your book?
• Having your interview published in a magazine, newsletter, blog site or website, for example, is a good way to expand your readership and become more widely known.
• It gives you new material to use in your promotion. You can point your blog, Twitter and Facebook followers to the interview, post excerpts at your website, use portions of it in your promo pieces, and so forth.
• Your responses to the interview questions may give you food for thought about your project, your promotional tactics and your career. This can be an opportunity to reflect and possibly regroup and adopt new strategies.
• The questions and your responses might inspire you to compose new articles for appropriate publications and even write new books or booklets related to your topic or the theme of your book.
• Interviews can be challenging. When you’re speaking off the cuff, you don’t always know how the questions will be framed and what sort of responses you will give. It’s not easy to respond intelligently and succinctly on the spur of the moment. So each interview is a learning experience and good practice for live presentations.
Tip: Toastmasters is a good place to learn how to effectively give interviews as each club meeting includes the opportunity to participate in Table Topics, an impromptu speaking exercise.
Can you give examples of how granting interviews around the theme of your book has helped you in some way?
Giving interviews is just one of many book promotion ideas outlined in my latest book, Promote Your Book, Over 250 Proven, No-Cost Tips and Techniques for the Enterprising Author. http://amzn.to/oe56Ia