I have several new blog followers. Welcome! Each time I speak or attend a book festival, for example, I meet new authors and hopeful authors who visit my blog. And some of them hang around to see what we\u2019re talking about here. Some of them also buy books from me and\/or hire me to edit their manuscripts.<\/p>\n
When my articles are published, more authors become aware of my blog, my books and my services. Those who stumble upon my websites will discover my blog and establish a habit of tuning in every day or so.<\/p>\n
I\u2019m telling you this as a reminder of how important it is to keep promoting\u2014to keep your name in front of your audience. While you may not notice a huge increase in sales after you build a website, get interviewed by a well-known blogger, participate in a webinar, publish an article or speak at your local Rotary Club meeting, all of these activities can certainly lead to sales. <\/p>\n
I explained to an audience of around 50 last weekend how important it is to promote your book through public speaking. I said, \u201cI am promoting my books right now, yet you may not even hear me mention any of my titles.\u201d How can this be?<\/p>\n
When I\u2019m speaking to a group of authors or future authors, my focus is to provide information they can use. My goal is to help them through the publishing process\u2014to respond to their burning questions. In the process, I hope to gain their respect. I\u2019m establishing my credibility with them. If they like what I have to say\u2014if they trust me\u2014they will be more apt to purchase my books, sign up for my courses and use my services.<\/p>\n
While we\u2019re all still subjected to the hard-sell marketing approach\u2014even where books are concerned\u2014this is a turnoff to most people. Instead, try the soft-sell method where your book is concerned. Make sense, make friends and make sales.<\/p>\n
For more about every aspect of publishing, including book promotion, order my book, The Right Way to Write, Publish and Sell Your Book<\/em><\/strong>. http:\/\/www.matilijapress.com\/rightway.html<\/a>. <\/p>\n For one-on-one assistance promoting your book, sign up for my book promotion course: I have several new blog followers. Welcome! Each time I speak or attend a book festival, for example, I meet new authors and hopeful authors who visit my blog. And some of them hang around to see what we\u2019re talking about here. Some of them also buy books from me and\/or hire me to edit […]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t
\n http:\/\/www.matilijapess.com\/course_bookpromotion.htm<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"