{"id":3430,"date":"2014-06-28T09:20:15","date_gmt":"2014-06-28T17:20:15","guid":{"rendered":"http:\/\/www.matilijapress.com\/publishingblog\/?p=3430"},"modified":"2014-06-28T09:20:15","modified_gmt":"2014-06-28T17:20:15","slug":"how-to-promote-a-message-book","status":"publish","type":"post","link":"https:\/\/www.matilijapress.com\/publishingblog\/?p=3430","title":{"rendered":"How to Promote a Message Book"},"content":{"rendered":"<p>Many people today are writing books with a message. That is, they write to share a perspective, information, an opinion, or knowledge with the reading public (or a selected portion of readers). The message might be in the form of a story, a memoir, a how-to or self-help book, or even an informational or inspirational book. Poetry and children\u2019s books are sometimes vehicles for messages.<\/p>\n<p>Perhaps you have produced a message book. You want to show people new ways of being\/living or thinking\/believing, for example. If you\u2019re like most such authors, you aren\u2019t selling very many books. And for some of you, that\u2019s because you didn\u2019t know it was up to you to promote it.<\/p>\n<p>How does one promote a message book? Here are some ideas:<\/p>\n<ul>\n<li>Locate websites of organizations related to the theme of your book. Study the sites to discover how your book might fit in. Do they have a newsletter where you could announce your book? Do they review books like yours? Do they feature books at their website?<\/li>\n<li>Locate blogs related to the theme of your book. Do they interview authors, review books, seek guest bloggers, etc.? Contact the bloggers and set up appropriate methods of getting exposure for your book.<\/li>\n<li>Study magazines and newsletters that your proposed audience would read. Remember, your audience is made up of people who are interested in the topic of your book, not people you think you can change.<\/li>\n<li>If you want to reach the general public, as well as your primary audience, contact the program chairs for local clubs and organizations. Ask to be put on their speaker roster. If you are not a public speaker, join a Toastmasters Club and gain the tools you need. Also read \u201cTalk Up Your Book, How to Sell Your Book Through Public Speaking, Interviews, Signing, Festivals, Conferences and More.\u201d (By Patricia Fry, publisher, Allworth Press.) <a href=\"http:\/\/www.matilijapress.com\/TalkUpYourBook.html\">http:\/\/www.matilijapress.com\/TalkUpYourBook.html<\/a><\/li>\n<li>Check into conferences related to the theme of your book\u2014health, mental illness, writing, behavior, psychology, cooking and so forth. Choose the conferences that your audience will attend. Apply to be a presenter or workshop leader. Note: The point of speaking to your readers is not to sell your book, it is to demonstrate your expertise on this topic. Once potential readers feel confident in your credibility, they will be more open to purchasing your book. Here are some directories of conferences:<\/li>\n<\/ul>\n<p><a href=\"http:\/\/www.allconferences.com\">http:\/\/www.allconferences.com<\/a><\/p>\n<p><a href=\"http:\/\/www.bventes.com\">http:\/\/www.bventes.com<\/a><\/p>\n<p><a href=\"http:\/\/shawguides.com\">http:\/\/shawguides.com<\/a><\/p>\n<ul>\n<li>Write articles for appropriate publications. Mention your book in your bio at the end of the article.<\/li>\n<li>Build your own website and begin blogging. Advertise your sites at every opportunity\u2014through social media, during interviews, in your bio following articles you\u2019ve written for publications, etc.<\/li>\n<li>Solicit reviews for your book\u2019s Amazon page. If you know people who have read it, ask them to post a review. Contact reviewers of books on this topic. Here are a few directories of book reviewers:<\/li>\n<\/ul>\n<p><a href=\"http:\/\/acqweb.org\/bookrev.html\">http:\/\/acqweb.org\/bookrev.html<\/a><\/p>\n<p><a href=\"http:\/\/dir.yahoo.com\/arts\/humanities\/literature\/reviews\">http:\/\/dir.yahoo.com\/arts\/humanities\/literature\/reviews<\/a><\/p>\n<p><a href=\"http:\/\/www.stepbystepselfpublishing.net\/free-book-reviews.html\">http:\/\/www.stepbystepselfpublishing.net\/free-book-reviews.html<\/a><\/p>\n<p>The point is to go where your readers are. Become visible. Get exposure for yourself and your book.<\/p>\n<p>For more about book promotion, be sure to order your copy of \u201cPromote Your Book, Over 250 Proven. Low-cost Tips and Techniques for the Enterprising Author.\u201d <a href=\"http:\/\/www.matilijapress.com\/PromoteYourBook.html\">http:\/\/www.matilijapress.com\/PromoteYourBook.html<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many people today are writing books with a message. That is, they write to share a perspective, information, an opinion, or knowledge with the reading public (or a selected portion of readers). The message might be in the form of a story, a memoir, a how-to or self-help book, or even an informational or inspirational [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Many people today are writing books with a message. 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