We each go into publishing with different expectations and dreams. Some authors don\u2019t even consider what lies beyond the writing of their books. Others have high hopes for success, but no inkling of how to attain it. All they\u2019re interested in is writing the book that\u2019s been haunting them or tickling at them for years. Some authors believe that their story or their perspective is so interesting and meaningful that the book will be eagerly embraced by a wide audience. They give little thought to their responsibility in the success of their books.<\/p>\n
If you\u2019ve been following this blog for even a few months (let alone many years), you\u2019ve read my rants, scoldings and tirades on this topic. Here we go again:<\/p>\n
Now I want to dwell on the last point here. Promoting a book is hard work. Depending on the level of success you desire, you must spend time identifying your audience and putting your book before them. But sometimes opportunities arise unexpectedly. You get an invitation to speak before a group, you\u2019re asked to include your book promo in a mailing or catalog, someone offers to review your book, or you\u2019re invited to introduce your book to potential readers through a newsletter or blog, for example.<\/p>\n
Do you know how many authors ignore FREE opportunities like these\u2014even those that require just five minutes of their time? It\u2019s my experience that a whopping 98% of authors will disregard such offers and purposely miss an opportunity to get exposure for their books.<\/p>\n
Don\u2019t be in this percentage! Don\u2019t be one of the nearly 78% of authors who fail. Wake up to the realities of publishing and book promotion. Be cognizant of opportunities and act on them on behalf of your amazing book all the time, every time.<\/p>\n
Publishing\/Marketing News and Views<\/b><\/p>\n
My fifth newsletter is ready to send. It will probably go out this week\u2014a little early. If you\u2019d like to subscribe to Publishing\/Marketing News and Views<\/i> by Patricia Fry, sign up here: http:\/\/www.patriciafry.com<\/a>. Read back issues here: http:\/\/www.matilijapress.com\/publishingblog\/?page_id=3081<\/a><\/p>\n As you\u2019ll see, we\u2019ve covered the writing of a successful book, writing a great book proposal, publishing and now we\u2019re focusing on book promotion. Don\u2019t be left out. Subscribe today! If you have any trouble subscribing, email me: PLFry620@yahoo.com<\/a><\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" We each go into publishing with different expectations and dreams. Some authors don\u2019t even consider what lies beyond the writing of their books. Others have high hopes for success, but no inkling of how to attain it. All they\u2019re interested in is writing the book that\u2019s been haunting them or tickling at them for years. […]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t