{"id":3144,"date":"2013-11-29T04:59:15","date_gmt":"2013-11-29T12:59:15","guid":{"rendered":"http:\/\/www.matilijapress.com\/publishingblog\/?p=3144"},"modified":"2013-11-29T04:59:15","modified_gmt":"2013-11-29T12:59:15","slug":"12-unique-ways-to-promote-your-novel-during-the-holidays","status":"publish","type":"post","link":"https:\/\/www.matilijapress.com\/publishingblog\/?p=3144","title":{"rendered":"12 Unique Ways to Promote Your Novel During the Holidays"},"content":{"rendered":"<p>The holidays are in full swing, which means you\u2019ll probably be slacking off on book promotion. You\u2019ll be too busy planning, shopping, preparing for guests, sending good wishes to friends and family all over the globe and so forth. Yet, this is the biggest shopping season of the year, so why not take advantage of that fact and step up your book promotion activities? Too busy, you say? Then consider multi-tasking\u2014use the opportunities before you at any given moment to pitch your book. Here are a dozen super easy ideas that may surprise you:<\/p>\n<ul>\n<li>Send out your holiday cards early and be sure to write something about your latest book and slip in an advertising bookmark.<\/li>\n<\/ul>\n<ul>\n<li>For a novel or children\u2019s book, for example, create sweet little booklets with the cover of your book and a poem or brief description of your story, etc. Bind it with a piece of pretty ribbon. People love receiving these tiny booklets.<\/li>\n<\/ul>\n<ul>\n<li>Enclose bookmarks in those paid return envelopes you get in the mail. And tuck them in with your bill payments.<\/li>\n<\/ul>\n<ul>\n<li>Pull out a bookmark or two when you\u2019re paying for purchases at the mall. Hand them to the clerk with an enthusiastic\u2014\u201cI\u2019m an author\u2014this is my latest book! Makes a great gift.\u201d<\/li>\n<\/ul>\n<ul>\n<li>When picking up your cleaning, making a bank deposit, buying groceries at the usual supermarket, paying for your massage, getting your teeth cleaned, picking up your pooch from the groomer, etc., mention the availability of your new book\u2014offer a discount if they buy it from you.<\/li>\n<\/ul>\n<ul>\n<li>Bring up the subject of your book in social gatherings. Keep business cards or bookmarks in your pocket so you can quickly put your hands on them during opportune moments.<\/li>\n<\/ul>\n<ul>\n<li>Send an online holiday greeting to your email list with a mention of your latest book. Offer a discount to those who order it during the month of December.<\/li>\n<\/ul>\n<ul>\n<li>Recruit friends and colleagues to spread the word about your book. Offer them a percentage of sales they make for you during the holidays.<\/li>\n<\/ul>\n<ul>\n<li>Submit articles to newsletters and websites where your readers congregate. Ask to be interviewed at important blog sites this month to bring attention to your book.<\/li>\n<\/ul>\n<ul>\n<li>Give copies of your book or Amazon gift certificates (if your book is on Kindle only) to people who are influential within your readership.<\/li>\n<\/ul>\n<ul>\n<li>Tie your attractive bookmarks on the gifts you wrap for family, friends, coworkers, hairdresser, gym manager, manicurist, barber and those other special people you remember during the holidays.<\/li>\n<\/ul>\n<ul>\n<li>Leave small stacks of your bookmarks at your hairdresser\u2019s station, in the library and in those specialty stores that your potential readers frequent. This might be pharmacies, bakeries, pet stores, feed stores, gift shops, toy stores and so forth.<\/li>\n<\/ul>\n<p>I\u2019ll just bet this list spawned a whole lot of other ideas you can use to promote your book this holiday season without stepping too far outside your realm of traditional and everyday activities.<\/p>\n<p>Would love to hear some of your ideas\u2014so would my followers. Leave a message under comments here or email me: <a href=\"mailto:PLFry620@yahoo.com\">PLFry620@yahoo.com<\/a><\/p>\n<p>In the meantime, if you are looking for an enjoyable read this holiday season for yourself or someone else, consider purchasing my cozy mystery novels for your Kindle or a gift certificate for Amazon for friends and family.<\/p>\n<p>The first two in the Klepto Cat Mystery series:<\/p>\n<p>To order <i>Catnapped<\/i> for your Kindle <a href=\"http:\/\/amzn.to\/14OCk0W\">http:\/\/amzn.to\/14OCk0W<\/a><\/p>\n<p>To order <i>Cat-Eye Witness<\/i> for your Kindle <a href=\"http:\/\/amzn.to\/1bJiq0x\">http:\/\/amzn.to\/1bJiq0x<\/a><\/p>\n<p>For a lifetime of book marketing ideas, put my book, <i>Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author <\/i>on your holiday list. It\u2019s at amazon in print, Kindle and audio. Or order it from me: <a href=\"http:\/\/www.matilijapress.com\/PromoteYourBook.html\">http:\/\/www.matilijapress.com\/PromoteYourBook.html<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The holidays are in full swing, which means you\u2019ll probably be slacking off on book promotion. You\u2019ll be too busy planning, shopping, preparing for guests, sending good wishes to friends and family all over the globe and so forth. Yet, this is the biggest shopping season of the year, so why not take advantage of [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"The holidays are in full swing, which means you\u2019ll probably be slacking off on book promotion. 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