Are you the author of a how-to or self-help book? Are sales lagging? That shouldn\u00e2\u20ac\u2122t be, because the market is strong. Experts expect self-help, how-to, do-it-yourself and inspirational books to be an $11 billion business this year. So why isn\u00e2\u20ac\u2122t your book selling? Maybe it\u00e2\u20ac\u2122s because you misjudged your audience.<\/p>\n
If you had written a book proposal, you might have recognized your error and corrected it before your book became a book. Do I sound like a broken record? Per my FREE report, The Post Publication Book Proposal <\/em>(contact me: PLFry620@yahoo.com), you don\u00e2\u20ac\u2122t have to cut your losses. You don\u00e2\u20ac\u2122t have to close the door on those boxes of books stored in your garage. You don\u00e2\u20ac\u2122t have to consider yourself another victim of the POD phenomenon. You can reevaluate your book and your audience, shift gears and start promoting your book to the right audience. If your book is with a fee-based POD \u00e2\u20ac\u0153self-publishing\u00e2\u20ac\u009d company, you can even go back to the drawing board, write a book proposal and rewrite your book\u00e2\u20ac\u201dmore accurately focusing\/slanting it toward your original audience. <\/p>\n If you are in the writing stages of an inspirational, self-improvement or how-to book, make sure that you are writing it for your intended audience: Avoid the following mistakes: Many of the nearly 300,000 books produced every year are written from the hearts and minds of authors who want to make a difference in someone else\u00e2\u20ac\u2122s life. If you\u00e2\u20ac\u2122re among those who want to teach and preach, make sure that you understand how to organize a self-how\/how-to book and how to present the material in a palatable manner. Most of all, focus your message toward your target audience without letting too much of your ego and your desire to effect unwanted change filter into your project.<\/p>\n For assistance with your self-help, how-to or inspirational book, contact Patricia Fry at PLFry620@yahoo.com. http:\/\/www.matilijapress.com\/consulting.html<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":" Are you the author of a how-to or self-help book? Are sales lagging? That shouldn\u00e2\u20ac\u2122t be, because the market is strong. Experts expect self-help, how-to, do-it-yourself and inspirational books to be an $11 billion business this year. So why isn\u00e2\u20ac\u2122t your book selling? Maybe it\u00e2\u20ac\u2122s because you misjudged your audience. If you had written a […]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,4],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t
\n\u00e2\u20ac\u00a2\tHave a specific audience in mind.
\n\u00e2\u20ac\u00a2\tUnderstand the needs\/desires of your audience.
\n\u00e2\u20ac\u00a2\tWrite for them not at them, over their heads or down to them.
\n\u00e2\u20ac\u00a2\tRemove yourself from the equation as you write this book.
\n\u00e2\u20ac\u00a2\tPresent your material as if it is for someone from Mars.<\/p>\n
\n\u00e2\u20ac\u00a2\tDon\u00e2\u20ac\u2122t try to force your beliefs on an audience that isn\u00e2\u20ac\u2122t interested.
\n\u00e2\u20ac\u00a2\tDon\u00e2\u20ac\u2122t assume that everyone understands loosely written instructions.
\n\u00e2\u20ac\u00a2\tAvoid trying to write an all about book.
\n\u00e2\u20ac\u00a2\tAvoid writing the book for you\u00e2\u20ac\u201dfocus on your audience.<\/p>\n