{"id":1718,"date":"2012-02-12T03:29:06","date_gmt":"2012-02-12T11:29:06","guid":{"rendered":"http:\/\/www.matilijapress.com\/publishingblog\/?p=1718"},"modified":"2012-02-12T03:29:06","modified_gmt":"2012-02-12T11:29:06","slug":"the-five-p%e2%80%99s-of-authorship","status":"publish","type":"post","link":"https:\/\/www.matilijapress.com\/publishingblog\/?p=1718","title":{"rendered":"The Five P\u2019s of Authorship"},"content":{"rendered":"<p>This week, we\u2019ve been talking about the five P\u2019s of successful authorship. Today I\u2019m going to give you the last one. You may ask, \u201cWhich ones are most important?\u201d <\/p>\n<p>The answer, of course, is all of them. One is no more important than the other and all of them must be addressed during your writing and publishing journey if you are to succeed with your project.<\/p>\n<p>To recap, we discussed:<br \/>\nPlanning<br \/>\nPreparation<br \/>\nProofing<br \/>\nPublishing<\/p>\n<p>Today\u2019s let\u2019s concentrate on Promotion.<\/p>\n<p>Don\u2019t even consider producing a book for publication if you do not have the money, time, experience, interest, enthusiasm for and\/or knowledge about book promotion. <\/p>\n<p>In order to sell copies of your book, you must turn practically all of your attention to promoting it. This means identifying your audience, locating them and finding ways to effectively approach them with information that will entice them to purchase your book. <\/p>\n<p>There are numerous ways to approach book promotion and, in my articles, courses, workshops and books, I outline various activities for each type of promoter\u2014the bold and the bashful. Do not expect to sell books without promoting them. Your book will not sell itself. (Don\u2019t laugh. I\u2019ve met authors who believe that their books will do just that.) <\/p>\n<p>One of the things you will learn from studying the publishing industry is that the competition for books is fierce. You may have already noticed that everyone is writing a book. Did you know that nearly eighty percent of all published books sell fewer than 100 copies? (You may have noticed that this statistic has gone up in the last several years.) And lack of promotion is only one reason why so many books fail. What are the other reasons?<\/p>\n<p>\u2022\tLack of appropriate planning.<br \/>\n\u2022\tImproper preparation.<br \/>\n\u2022\tInadequate proofing\/editing.<br \/>\n\u2022\tIneffective publishing methods.<br \/>\n\u2022\tLackadaisical promotion.<\/p>\n<p>Put your P\u2019s in a row before you even put your pen to paper (or fingers to keyboard) and you will have a much greater chance for publishing success.<\/p>\n<p>To properly do your planning, adequately prepare, effectively proof, successfully publish and participate in the most difficult and time-consuming aspect of publishing\u2014promotion\u2014be sure to read my latest books: Order your copies of<em> Publish Your Book<\/em> and <em>Promote Your Book<\/em> today at Amazon or at my website: <a href=http:\/\/www.matilijapress.com> http:\/\/www.matilijapress.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This week, we\u2019ve been talking about the five P\u2019s of successful authorship. Today I\u2019m going to give you the last one. You may ask, \u201cWhich ones are most important?\u201d The answer, of course, is all of them. One is no more important than the other and all of them must be addressed during your writing [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"This week, we\u2019ve been talking about the five P\u2019s of successful authorship. Today I\u2019m going to give you the last one. You may ask, \u201cWhich ones are most important?\u201d The answer, of course, is all of them. One is no more important than the other and all of them must be addressed during your writing\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Patricia\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.matilijapress.com\/publishingblog\/?p=1718\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Writing and Publishing News - from\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"The Five P\u2019s of Authorship - Writing and Publishing News\" \/>\n\t\t<meta property=\"og:description\" content=\"This week, we\u2019ve been talking about the five P\u2019s of successful authorship. Today I\u2019m going to give you the last one. You may ask, \u201cWhich ones are most important?\u201d The answer, of course, is all of them. 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