{"id":1368,"date":"2011-09-25T05:08:37","date_gmt":"2011-09-25T13:08:37","guid":{"rendered":"http:\/\/www.matilijapress.com\/publishingblog\/?p=1368"},"modified":"2011-09-25T05:08:37","modified_gmt":"2011-09-25T13:08:37","slug":"tips-for-maintaining-your-author%e2%80%99s-website","status":"publish","type":"post","link":"https:\/\/www.matilijapress.com\/publishingblog\/?p=1368","title":{"rendered":"Tips for Maintaining Your Author\u2019s Website"},"content":{"rendered":"<p>Do you keep your author\u2019s website up-to-date? It\u2019s easy to just let it ride\u2014assume that it is doing its job of showcasing your book, introducing you and your qualifications\/attributes, offering ordering options, etc. But wait\u2014is what you posted three years ago or even last year still accurate? Is there anything new there to attract visitors and more search engine activity?<\/p>\n<p>Here are some tips for maintaining a viable author\u2019s website:<br \/>\n\u2022\tUse dates in your bio instead of years\/time spent, etc. Then you won\u2019t have to change the text every year. Say, for example, \u201cI published this book in 2001 in order to\u2026etc.\u201d rather than, \u201cIt was 10 years ago when I produced this book\u2026\u201d<\/p>\n<p>\u2022\tKeep your appearances page up-to-date. Continually add book festivals where you will be exhibiting your books, book signings, conferences and other venues where you\u2019ll be speaking.<\/p>\n<p>\u2022\tAdd to your media page regularly. Include published press releases, announcements and book reviews.<\/p>\n<p>\u2022\tPost testimonials at your site as they come in\u2014or once a month or so.<\/p>\n<p>\u2022\tCreate and maintain a resources page listing other materials on this topic or in this genre, organizations, news, trends, etc.<\/p>\n<p>\u2022\tIf you don\u2019t have a blog, establish one and post to it often.<\/p>\n<p>\u2022\tEstablish an articles\/stories page and add to it every three months or so. Not only are you providing something of value to visitors, you have links where you can send people to view specific articles that might be particularly useful to them.<\/p>\n<p>\u2022\tOffer something FREE to site visitors\u2014an e-booklet, for example. Ask them to sign up for the free download. This will give you some concrete idea of how many people are visiting and who are interested in your offerings. Change your offering from time to time.<\/p>\n<p>\u2022\tYou might even change your home page message every few years. Or change the design of your website. I just established a second website a year or so ago. My Matilija Press website now is a showcase for my books and my Patricia Fry website focuses on me and my services.<\/p>\n<p>Check my sites out at <a href=http:\/\/www.matilijapress.com> http:\/\/www.matilijapress.com<\/a><br \/>\n<a href=http:\/\/www.patriciafry.com> http:\/\/www.patriciafry.com<\/a> (Order your copy of <em>50 Reasons Why You Should Write That Book  here<\/em>.)<\/p>\n<p>Order your copy of<em> Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author<\/em> at <a href=http:\/\/amzn.to\/oe56Ia> http:\/\/amzn.to\/oe56Ia<\/a><br \/>\nOr you can order it at <a href=http:\/\/www.matilijapress.com> http:\/\/www.matilijapress.com<\/a> or <a href=http:\/\/www.BN.com> http:\/\/www.BN.com<\/a>  or <a href=http:\/\/www.IndieBound.org> http:\/\/www.IndieBound.org<\/a>  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you keep your author\u2019s website up-to-date? It\u2019s easy to just let it ride\u2014assume that it is doing its job of showcasing your book, introducing you and your qualifications\/attributes, offering ordering options, etc. But wait\u2014is what you posted three years ago or even last year still accurate? Is there anything new there to attract visitors [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[16,5],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Do you keep your author\u2019s website up-to-date? It\u2019s easy to just let it ride\u2014assume that it is doing its job of showcasing your book, introducing you and your qualifications\/attributes, offering ordering options, etc. But wait\u2014is what you posted three years ago or even last year still accurate? Is there anything new there to attract visitors\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Patricia\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.matilijapress.com\/publishingblog\/?p=1368\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Writing and Publishing News - from\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Tips for Maintaining Your Author\u2019s Website - Writing and Publishing News\" \/>\n\t\t<meta property=\"og:description\" content=\"Do you keep your author\u2019s website up-to-date? 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