The early stages of book promotion can be exhilarating. How, you might ask? Because, if you\u2019re doing your homework\u2014if you\u2019re spreading the word far and wide about your book\u2014you receive nice little (and big) gifts throughout your days. You get a review here, a mention there, invitations to speak and all sorts of recognition. Friends, colleagues and even strangers will comment about your book at their blog sites and other social media. You\u2019re invited to post at appropriate blog sites and submit articles to newsletters. And if there is an article in your hometown newspaper featuring you and your book, you\u2019ll receive attention from locals. And book sales may soar\u2026 at first.<\/p>\n
It\u2019s fun and exciting. But this, too, will pass. What does that mean? It means that your book will sell and the attention last only for as long as you are making it happen. Stop promoting and go back to your writing desk and everything positive surrounding your new book will cease to exist. You will become another working writer and your book will begin to stagnate.<\/p>\n
So how can you keep your new book alive? What can you do to encourage sales now and in the future? Treat your book as if it is always just a week old. Promote with the kind of enthusiasm you had in the beginning. And treat your potential audience as if they have never heard of your book before, because many of them haven\u2019t\u2014or they\u2019ve forgotten about the book until they see it a second, third or tenth time. <\/p>\n
Just as you must continue writing until the book is completed, you must continue promoting your book until you have sold the number of books you hope to sell. For most authors there is no ending number. You want your novel to forever entertain readers. You hope that your children\u2019s book will live among the classics for generations. And you dream of your business, informational or how-to book helping people for years to come. If your book is evergreen and if you are clear on who your audience is and if you promote, promote, promote, this certainly can happen.<\/p>\n
If you need some promotional ideas and guidance in how to promote your book and keep the interest going, read my latest book, Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for Enterprising Authors<\/strong><\/em> (Allworth Press, 2011). Order your copy at Amazon.com: http:\/\/amzn.to\/oe56Ia<\/a> <\/p>\n Here are comments from readers:<\/p>\n \u201cIt\u2019s got a little something for everyone, from the nouveau author to the seasoned professional.\u201d<\/p>\n \u201cThis book is a must have for anyone with a book or about to have a book.\u201d<\/p>\n \u201cIt doesn’t matter if you write fiction or nonfiction as the tips listed within can be adapted for virtually any genre.\u201d <\/p>\n \u201cYou will find a treasure trove of tips in Promote Your Book<\/em> that will help you market your own book on a shoestring budget.\u201d<\/p>\n \u201cI predict that this book will become the bible for authors advancing their books into the marketplace.\u201d<\/p>\n \u201cI found myself making notes while reading so that I could fully utilize these ideas for my recently released mystery novel.\u201d<\/p>\n \u201cBest I have seen and I have read dozens.\u201d<\/p>\n Learn more about Patricia Fry and her books here: The early stages of book promotion can be exhilarating. How, you might ask? Because, if you\u2019re doing your homework\u2014if you\u2019re spreading the word far and wide about your book\u2014you receive nice little (and big) gifts throughout your days. You get a review here, a mention there, invitations to speak and all sorts of recognition. Friends, […]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[16,5],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t
\n http:\/\/www.patriciafry.com<\/a>
\n http:\/\/www.matilijapress.com<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"