Are you a silent author? Do you have a published book that isn\u2019t selling very well? Maybe it\u2019s because you aren\u2019t talking about it. If you are timid about jumping into the limelight\u2014you would rather not have to actively promote your book\u2014then you really can\u2019t expect to make many sales. It\u2019s as simple and as complicated as that.<\/p>\n
I\u2019ve been involved in the publishing industry for a long time. And I\u2019ve met many different types of authors. While some of you are amazingly creative and energetic marketers, others simply despise the idea of promotion. That\u2019s why, when I wrote my book, \u201cPromote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author,\u201d I included a section telling how to promote your book without changing your lifestyle too much. I\u2019ve outlined book promotion ideas you can pursue without stepping too far outside your comfort zone.<\/p>\n
Here are a few that might appeal to you:
\n\u2022\tCreate amazing promotional material from home and send it out via regular mail and email to everyone you know. I know one author who slips her promo material in with her bills when she pays them. She even uses those paid return envelopes to promote her books. Does it pay off? She says the definitely gets an order from time to time using this method.<\/p>\n
\u2022\tGet your book into catalogs. You can create your own catalog of books, enter your book into catalogs produced by your publisher and\/or your authors\u2019 organizations and seek out catalogs related to the theme of your book. Here are a couple of mail order catalog directory sites. http:\/\/www.catalogs.com<\/a> and http:\/\/www.catalogcentral.com<\/a><\/p>\n \u2022\tEngage in piggyback marketing. Find an author with a book that compliments yours. When you send out a book order, include their promotional material and ask them to include yours with their shipments.<\/p>\n \u2022\tBundle your book. Arrange with another author to purchase a carton of their books at a discounted rate to sell along with your book at a special purchase price. Advertise the \u201cbook bundle\u201d opportunity at your website. You might offer compatible books that would normally sell at $39.95 total for $32.00, for example.<\/p>\n \u2022\tLocate appropriate blogsites and volunteer to be a guest blogger or to participate in an online interview. Your blog or your interview would appear at the blog site along with information about your book.<\/p>\n While I strongly urge authors to become assertively proactive when it comes to promoting their books, I realize that there are people who just don\u2019t have it in them to do so. To those of you who can\u2019t mentally or physically promote your books in any sort of big way, I suggest that you lower your expectations. You probably won\u2019t experience anything but the pleasure of authorship and only mild success. If you want more, you will have to grow enormously and expand on your skills and abilities. <\/p>\n If you fear the very thought of speaking in public or even talking to a coworker about your book, you really ought to take steps to overcome this obstacle. Join a Toastmasters Club near you, for example. http:\/\/www.toastmasters.org<\/a> and then practice, practice, practice. You\u2019ll achieve much more in authorship as well as in life if you are willing to step outside your comfort zone.<\/p>\n If you have a book in the works or you are struggling to promote one, be sure to order my latest book. It has 12 five-star reviews at Amazon.com. \u201cPromote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author.\u201d http:\/\/amzn.to\/oe56Ia<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":" Are you a silent author? Do you have a published book that isn\u2019t selling very well? Maybe it\u2019s because you aren\u2019t talking about it. If you are timid about jumping into the limelight\u2014you would rather not have to actively promote your book\u2014then you really can\u2019t expect to make many sales. It\u2019s as simple and as […]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[16,5],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t